Building community-centric brands.

Building community-centric brands.

THE THEORY

THE FUTURE IS MICRO-COMMUNITIES

With the inundation of choice, micro-communities are rising to fulfill our innate desire to connect on a deeper level.

Forward-thinking brands are building intentional communities around a well-defined niche, and a specific set of values.

By creating a sense of belonging, these brands become an integral part of our identity. This connection is the foundation for growth.

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LET'S BUILD, TOGETHER.

  • Public Relations

    We study your micro-community and map out their content ecosystem: what they're listening to, scrolling through, following, reading, and the keywords they're searching for. We stay laser-focused on getting you in front of your niche, and landing press that measurably moves the needle.  

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  • Strategic Partnerships

    We facilitate win-win collaborations. We do the legwork to identify aligned brands and influencers who share your aesthetic, demographic, psychographic, and most importantly, your values. Then, we identify what type of partnership would be most mutually beneficial. 

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  • Community Engagement

    We dig deep to understand the core motivations of your community. If it's status, we design exclusive experiences. If they'd like exposure, we create UGC campaigns. If they'd prefer incentives, we develop referral programs. Through strategic engagement, we increase both brand affinity and word-of-mouth.

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